Website analytics

Open Analytics in the website sidebar to view reports for that website. The overview's traffic cards use a fixed 30-day period; the Analytics screen has its own reporting controls.

Choose a reporting periodCopy Anchor Link

1. Open the intended website.
2. Select Analytics.
3. Choose 7 days, 30 days, 90 days, or 12 months.
4. Where useful, select a device or country.
5. Choose Reset to return to 30 days with all devices and countries.

The 12-month option requests a 365-day period. Device choices are desktop, mobile, and tablet. Country choices come from the report's available country data.

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Limited analyticsCopy Anchor Link

The default Free plan includes limited analytics: page views and unique visitor counts.

Limited analytics does not include the full traffic trends, referrers, locations, or visitor activity logs. An upgrade message for those reports is not an error loading your basic totals.

Full analyticsCopy Anchor Link

Personal Pro and Teams include full analytics by default. In addition to totals, the screen provides traffic trends and insights such as sources and locations, plus a paginated visitor activity log.

Use the activity log's page controls to inspect more entries. The log loads ten entries at a time; a visible page is not the entire activity history.

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Interpret the reportCopy Anchor Link

• Page views count recorded page-view events.
• Unique visitors are calculated from recorded visitor identifiers, not from account registrations.
• Filters narrow the reporting data. Compare reports with the same period and filters.
• Empty data can mean there have been no recorded visits in that range.
• A loading or access-check error is different from an empty report.

Analytics is based on events the application receives. Do not treat visitor counts as a complete list of people or a billing-grade attendance record.

When data is missingCopy Anchor Link

1. Reset the filters.
2. Check that the website and the relevant page are published.
3. Open the public page, rather than relying on the Studio editor preview.
4. Return to the report and reload it.
5. If access checking failed, refresh before changing the plan.

If the plan has no analytics entitlement, the screen directs you to compare plans. Workspace ownership and editing permission do not override plan limits.

For plans and feature defaults, read Plans and limits.